Saatchi & Saatchi Sydney has lured Net X's Sean Ganann (pictured), currently Australia’s hottest Digital CD, to lead the Saatchi Digital offering. Ganann will play a key role in ensuring Saatchi succeeds in the digital space, as they have consistently in the more traditional mediums.

His award winning work for such diverse clients as Virgin Money, Virgin Atlantic, 3 Mobile, Westpac, Enron, IBM, Campbell’s Soup, Philips, Unilever and Motorola was a key factor in his hiring. Formerly with NetX, Ganann has established himself as a leading creative person in Australia, winning awards both locally and internationally.

Before moving to Sydney in 2002, he held senior creative positions at OgilvyInteractive, BBDO Interactive and Grey Interactive in Toronto, Canada. Ganann recently engineered the entire interactive side of the innovative Jason Donovan Campaign for Virgin Mobile and won two Bronzes at AWARD last week.

A passionate digital Creative Director with over 10 year experience in interactive, Ganann has sat on juries at Cannes, The One Show, London International Advertising Awards and AWARD.

Says Chief Executive Officer of Saatchi & Saatchi, Simone Bartley: “Sean’s hire is both exciting and pivotal to us delivering truly media neutral ideas. He is passionate, talented and very, very Saatchi’. We are looking forward to immersing him in our clients’ business."

Says David Nobay, Executive Creative Director of Saatchi & Saatchi: “We’ve worked hard over the last few years to establish our creative credentials regionally and internationally. Interactive is a vital part of the mix, and I’ve been searching for a Creative Director for ages who can match and enhance our present creative reputation. Sean makes the wait more than worthwhile."

Says Ganann: “Bringing progressive interactive thinking to the already staggering creative arsenal and client list of Saatchi & Saatchi is a dream gig – I can’t wait to get started!"