Awarded DDB Sydney writer Andrew Crocker is off to DDB San Francisco, effective Jan 3. Says Crocker: "They're a place that's going places. They won their first bronze Lion this year (I'll be working with one of the guys who won it - Mike Andrews). In the last twelve months they've done some great stuff. DDB North America puts out a reel of the best work coming out of the region. In 1997 San Fran had one thing on it. Since then they haven't had anything on the reel until this year where 16 pieces made the reel. They're producing some cool stuff so it should be a brilliant opportunity to jump on the train."