WOULD YOU KILL FOR A RAV4?


A couple try and kill each other over the new RAV4, 'A car to make your own', in a FUN SPOT for RAV4 via Saatchi & Saatchi, Auckland. The spot was created by Toby Talbot, Andy DiLallo and Jay Benjamin and directed by Paul Middleditch @ Plaza Films.

0 TrackBacks

Listed below are links to blogs that reference this entry: WOULD YOU KILL FOR A RAV4?.

TrackBack URL for this entry: http://www.campaignbrief.com/cgi-bin/mt/mt-tb.cgi/1321

21 Comments

Anonymous said:

Fuckers, fuckers, fuckers.Nice one boys.Steve

Anonymous said:

Where is the ad? Not on bestads.

Anonymous said:

go to best ads, then go to news..you can see it there.steve

Anonymous said:

cool, found it. don't think the ad's that great though. but enough bitching on this blog. good on you, boys. and you're all over the credits. smart.

Anonymous said:

It didn't make sense to me when I saw it on TV the other night. I'm not being bitchy I'm being honest. There were no visual cues to me that said that it was a couple trying to kill each other over the car. I just thought a whole load of accidents were happening... I had to read the blog intro on campaignbrief just before so that it made sense to me.

Anonymous said:

Car ads just don't get me. This car ad isn't aimed at me I live in a bungalow

Anonymous said:

It's ripped off a ad from ther UK done for tiolet cleaner, has anyone seen it?

Anonymous said:

Here we go again someone did an ad that stands out from all the other clutter on TV. Lets we see how fast it can be ripped apart.Personally I think we should be discussing how in the fuck an ad where a couple trying to kill each other got sold to a global client like Toyota. It takes a brave client with a lot of trust to let their agencies run with an idea like this. Congratulations to Saatchi for delivering. Clear your shelves your going to need some room.

Anonymous said:

I want to have sex with that ad. it's good.Damo

Anonymous said:

Damo?Is that the brand of toilet cleaner from the uk?

Anonymous said:

1:16pm - with rhettoric like that I can safely assume that you're one of the creatives behind the ad. I half expected you to break into 'dark satanic mills' half way through your rant.

Anonymous said:

I reckon that would just sneak onto my reel. It's bloody good, everyone will be jealous so let's start pulling it to pieces and complaining about the creative "merit" Kudos boys.

Dick Shennery said:

1.16pm, Rhetoric is the correct spelling.

Anonymous said:

Love it!

Anonymous said:

I love you Steve May.-fucker #1

Anonymous said:

genius. and I haven't even watched it.

Anonymous said:

Fucker #2 doesn't love me?

Anonymous said:

I like it.Not sure it'll make me drive a RAV 4, but it's a shit load better than the ad for same, running over here in Australia.Well done.

Anonymous said:

great concept, well sold to big client. easy on the ham though middleditch. damn.

Anonymous said:

Middleditch aint no muslim.He's real heavy on the pig-products.And the cheese.Mainland are ALWAYS after him...

Leave a comment

 

CAMPAIGN BRIEF Gold Sponsors

CAMPAIGN BRIEF Silver Sponsors

CAMPAIGN BRIEF Bronze Sponsors

FREE to Subscribe


Campaign Brief Magazine

Subscribe to the region's most influential creative ad magazines - Campaign Brief (Australia/NZ) and Campaign Brief Asia.
Order Download the subscription form (PDF)

Advertise in the region's most influential creative ad magazines.
Order Download the rate card for Campaign Brief (Australia/NZ) or Campaign Brief Asia.

About CAMPAIGNBRIEF

A blog for advertising creatives in Australia, New Zealand and Asia. To pass on news or advertise on the blog, or to subscribe to Campaign Brief Australia/NZ or CB Asia, or The Work 07 Annual, email:


About this Entry

This page contains a single entry by CB published on February 28, 2006 10:51 AM .

HOW TO BE A VERY SUCCESSFUL BRAND MANAGER was the previous entry in this blog.

OLLIE LANGRIDGE RETURNS TO FLYING FISH NEW ZEALAND is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.

Powered by Movable Type 4.01