$30m REYNOLDS TAKES A BREAK


Siimon Reynolds, one of the founders of the Photon Group, has resigned as a director of the holding company which now comprises ad agencies BWM, BMF and his own agency, Love Communications. Reynolds told CB he will take a well earned break and will continue as strategic creative advisor of Love but leave the day to day running of the agency to his management team.
Reynolds, who started a creative revolution in Australia when he formed Omon 20 years ago (on the day of the 87 crash!), which in turn launched the spectacular career of Dave Droga, now has over $30 million worth of Photon shares - which he says he is not selling at the present time.

18 Comments

Anonymous said:

It doesn't say much for all of us when the only guys who know how to make real money out of this industry - Singo, Siimon Reynolds -are ditching it like an over-cooked dinner.

Anonymous said:

He might be quitting advertising, but he certainly doesn't seem to be quitting advertising himself.

Anonymous said:

Where was the mandatory reference to the Grim Reaper ad?

Anonymous said:

I heard he's actually taking up the CD spot at Saatchi's.Sorry Steve.

Anonymous said:

Do all these creative people know something we don't know?

Anonymous said:

I love how now that the Grim Reaper ad is getting a little long in the tooth, his main claim to fame is launching Droga's career.

Anonymous said:

Does Siiiiiimon still have that PR agency he hired when he was 19?

Anonymous said:

C'mon, let's all take a deep breath and admit it. Siimon is one of the smartest businessmen in the country.

Anonymous said:

With 30 million in the kick I really don't think he gives a flying what you losers think.

Anonymous said:

Leave Siimon alone.He hasn't done anything.

Anonymous said:

8:40AM.If Siimon Reynolds didn't care what we think, why would he bother "PR'ing" his retirement/$30m windfall on this site?

Anonymous said:

"...why would he bother "PR'ing" his retirement/$30m windfall on this site?"Cause he can.

Anonymous said:

"...why would he bother "PR'ing" his retirement/$30m windfall on this site?"Cause he can.

Anonymous said:

11:11am.I will respond to the fact that you totally missed the point with compassion rather than anger.

Anonymous said:

Don't forget the business deals by Brown, melhuish, cummins, belgo and the like.Sahres aren't money til he sells. Lets just hope they keep their value. I like Siimon, Warren Sean and Rob. They are on another level, sure. But anyone can make that level. just stop whingeing and go do it!

Anonymous said:

Sad fucks the lot of you.

Anonymous said:

It seems contradictory phrasing, I know, but the stench of envy is hilarious.Well done Sii. Again.

Anonymous said:

Siimon is not everything he likes to think he is... he wears many masks.

Leave a comment