There is no way, this is part of a real campaign. Taking the piss, to get us to discuss it.

Seems like an expensive way to take the piss... what does a flame-throwing koala shoot cost, 1, 2 mil?

Cool. The next campaign could be 'Kenny' and fluffy roo's taking a dump!

if its a ruse, it better be a damn good one. i am inclined to thing it may be real.

Oh my god.

Are these guys taking the piss, or just pissed? It's hard to tell.

Just say no, to Jingoistic boganism.

Reckon they did focus groups using yanks?

definately a joke. must be

I'm with the commonwealth. And now I'm feeling inclined to change banks.
But where do you go, they all rip you off and make over priced krap ads.
no one is different in the land of banks.

And this resounds with Australian consumers because . . . ?

What a US view of Australia, talk about a disconnect

I think they tried to do a bit of "taking the piss" humor, but forgot the humor. Oh hold on, there are koalas - thats hilarious!!

Is this it then? Is this what no Aussie agency was good enough to beat? This is bollocks.

You have to love the "Mad Max" meets "The Crocodile Hunter" movie style commercial. Different isn't always good.

Halarious! I hope it is for real - it takes some balls for a boring establishment to buy into an idea that Campaign Brief bloggers feel enough about to respond to.

Even if it is a gag it's refreshing to see someone stepping out of the cheesy bank advertising mould.

This is absolute crap. This is what happens when you get an American agency to do an ad for an Australian bank. Not funny, misses the target market and tells me nothing. Would've cost the bank a fortune though - so glad your bank fees were wasted on that embarrassing piece of shite.

Whatever these guys came up with, you lot would have slaughtered. You are just pissed off that the account went out of Australia. Look at all the other ads that use Australian symbolism/ stereotypes that have won favour in the Oz creative industry and ended up highly awarded.

just plain insulting......the bloody tiprats!

grouse!

come on guys. Stop acting like idiots. Clearly this is not the real ad. In fact, it is a hoax to get everyone jumping up and down saying " those yanks don't understand Australia or CBA" That's why they picked every damn cliche in the book to get everyone so upset. koala's, Mad max, crocodile dundee and so on. we are all playing into the buzz. And sadly we are all as foolish as they expected.
the line may or may not be real, but the virals purpose is to do exactly what it is doing now.
Give them a little more credit. It was done on the cheap and could have been shot in an afternoon.

I hope you're right.

I very much hope you're right!

It's all just too much to bear.

Where's Bindy?

12:19

You might be right.

But if you are it seems the bank has spent a considerable amount of money producing something that's only going to annoy the ad industry, because sure as apple pie the bank won't want the mums and dads [soory, moms and pops] of Australia seeing it.

10.54 Thank god it is 'American balls' that will be punished for this crap and not aussie balls...

IT'S * PERFECT*. Their branches are rundown and mangy and the clientele (especially on pension day) are straight out of Mad Max. I applaud this truthiness.

Ok, hands up anyone who's done a bank ad that consumers give a toss about, or can remember a year later.
The existing dull bank ads are the money wasters because they are ignored.

But remember 12:19, if it's on You Tube everyone sees it.

3:11 ''If its on You Tube everybody sees it".

GET A LIFE AND THEN GET A BRAIN.

that wasn't very buddhist sheffy!

I want Jeff Goodby's job! You can have 2 Creative Directors, 3 Copywriters, 2 Art Directors, and one very, very expensive Production company - working for you to produce such shite, and still keep your job!! Gee the US market must be a breeze to work in!!

PS Is that James McGrath posing as one of the clients in the boardroom? Gaining some insite for NAB no doubt ............... looks very like him??