DROGA5 HIRES STRATEGIC PLANNING STAR FABIO BURESTI FROM BMF

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FABIO.HEADSHOT.JPGStarting on March 1st, Fabio Buresti joins Droga5 as a Senior Planner on the agency’s recently won VB business.

Buresti has been at BMF for the last two years working on Lion Nathan brands including; Tooheys Extra Dry, XXXX and Hahn Super Dry. Prior to his time at BMF, he spent four years at Saatchi & Saatchi plying his trade to Toyota and Lion Nathan.

During his time at BMF, Buresti has helped to create the HarvesTED campaign, the highly awarded Human Testing work and was integral in developing the XXXX Gold Beach cricket initiative.

Buresti’s work on XXXX bagged him a number of AFA Effectiveness Awards for his efforts on XXXX Gold – including the Long Term Award and the Gold Pinnacle.

“For me the opportunity to be a founding member of the Droga5 planning department in Sydney was simply too good to pass up. I loved my time at BMF and did some of the best work of my career, but the possibilities at Droga5 are simply too exciting,” says Buresti.

Before joining the world of advertising Buresti had created his own motocross street wear label – selling gear in both the USA and Australia. In addition to advertising Buresti is also passionate about his 1970 Corvette Stingray, his Triumph Bonneville and his three Bengal cats amongst other things.

“Fabio’s casting as our first strategic hire couldn’t be more perfect. His entrepreneurial spirit, passion for genuinely innovative work and wealth of experience is second to none,” says Sudeep Gohil, Droga5 Planning Director and Partner. “From a strategic perspective we want to have the most interesting and creative planners in the world at Droga5. To say that our internal and external expectations are high is an understatement.”