OIL AINT OIL ANYMORE
Sydney shops The Glasshouse and Oil Communications have entered into an agreement to merge and become one of Australia’s largest independent creative marketing services agencies.
To be finalised by September 1, 2008, the combined business - yet to be officially named - will have a staff of 50 people and will service clients in the automotive, beverage, telecommunications, retail, financial and public services sectors.
According to Peter Hosking, Director of The Glasshouse, the strategic fit of the two companies is ‘ideal’: “We have both built our businesses around having well credentialed, senior people making a personal commitment to working closely on their clients’ marketing programs. Culturally, the two businesses are already very similar," he said.
Matt Vandermark, the creative director of Oil, who will join the management team of the merged agency, agreed: “Both agencies are nimble, no red tape, hard working creative problem solvers – that’s the space we both have
been operating in and will continue to do so," he said.
The strategic and creative work that will be managed by the combined entity will include digital marketing, direct marketing, design, advertising, store merchandising and internal communications.
The new agency will operate from the CBD premises of The Glasshouse.
To be finalised by September 1, 2008, the combined business - yet to be officially named - will have a staff of 50 people and will service clients in the automotive, beverage, telecommunications, retail, financial and public services sectors.
According to Peter Hosking, Director of The Glasshouse, the strategic fit of the two companies is ‘ideal’: “We have both built our businesses around having well credentialed, senior people making a personal commitment to working closely on their clients’ marketing programs. Culturally, the two businesses are already very similar," he said.
Matt Vandermark, the creative director of Oil, who will join the management team of the merged agency, agreed: “Both agencies are nimble, no red tape, hard working creative problem solvers – that’s the space we both have
been operating in and will continue to do so," he said.
The strategic and creative work that will be managed by the combined entity will include digital marketing, direct marketing, design, advertising, store merchandising and internal communications.
The new agency will operate from the CBD premises of The Glasshouse.
0 TrackBacks
Listed below are links to blogs that reference this entry: OIL AINT OIL ANYMORE.
TrackBack URL for this entry: http://www.campaignbrief.com/cgi-bin/mt/mt-tb.cgi/3747
16 Comments
Leave a comment
CAMPAIGN BRIEF Gold Sponsors
CAMPAIGN BRIEF Silver Sponsors
CAMPAIGN BRIEF Bronze Sponsors
Campaign Brief Magazine
Subscribe or view online until December to the region's most influential creative ad magazines - Campaign Brief (Australia/NZ) and Campaign Brief Asia.
Download the subscription form (PDF)
Advertise in the region's most influential creative ad magazines.
Download the rate card for Campaign Brief (Australia/NZ) or Campaign Brief Asia.
-thumb-140xauto.jpg "CB-MAY-JUNE-COVER copy (1).jpg")
who?
Who are these agencies and what accounts do they have?
I don't know, but according to themselves, they're the largest in Australia. Obviously they're not marketing themselves very well.
Are these some Photon Companies that nobody has ever heard of?
Oil have a few med sized clients. Fiat and Olympic Stadium whatever that's called now. Glasshouse is the leftover of 360.
No really, who?
What a PR spin.
Independant. Read past the headlines.
Having said that, they do some average work on some average clients. Good luck to them.
Don't go throwing stones in Sydney shops!
Who the fuck are you, some of the best work seen in some of the biggest award shows comes out of smaller agencies, how many people work at Host or the Glue Society, or Droga 5 come to think of it.
So maybe when you get some talent you can start up your own shop that nobody will have ever heard of.
Now get back to work you useless piece of turd.
Slightly ironic that all these people wondering who Oil and The Glasshouse are (and slagging them off) prefer to remain Anonymous. Cheers, Andy Firth. PS. If anyone wishes to slag me off, feel free. But please do it to my face.
At 50 people they are no where near one of the largest independant shops (or creative marketing services agencies - WTF?) in Australia!
I can name at least a dozen larger than that and 2 of them are are in bloody Brisbane and another 2 of them are in Perth!
Get off your good, lubricated self.
So what, first the Gruen Transfer now Wil Anderson is hosting an ad agency?!
Peter Hosking was a terrific suit at Weekes Morris Osborn, and Matt Vandermark was and is a bloody funny bloke, a great guy and a good writer at the same agency in the 90's.
They've paid their dues. So now all you pissants know who they are, you can go and pour your scorn on someone else. I'm with my old buddy Andy Firth all the way on this. (Next you'll be asking "who the fuck is Andy Firth?)
Love,
Monty
www.asecondopinion.com.au
I did a freelance stint at Oil a couple years back and they're what they say they are smart and nimble. Matt's a good bloke (if somewhat given to public farting) and Sally and Phil are very sharp
Vandermark is funny and a good bloke in spite of or because of his public flatulence?
Good luck Matt, Sally and Phil.