JWT Sydney scoops leading hair care brands
JWT Sydney has further bolstered it high-profile brand client list, landing two of Unilever’s leading hair care products Sunsilk and Toni & Guy.
The agency has been appointed to manage the through-the-line integrated creative forSunsilk hair care products.
Following a competitive pitch, JWT Sydney was appointed to lead the digital creative for Toni & Guy hair care products ahead of the launch in Australia.
Says JWT Australasia chief executive officer John Gutteridge: “We’re really excited about working on these terrific brands with the team at Unilever. There’s a huge appetite to do some really interesting, category breaking work going forward. It should be a lot of fun.”
Unilever marketing manager, hair care George O’Neil said: “I am really excited to be
working with JWT Sydney. Hair care is a highly competitive category and I have total
confidence that we will be able to produce creatively ground-breaking work.”
The appointments are effective immediately.