There's a new BLOKE in town with a SuperIQ
Ex BWM creative team Tim Bloore and Mike O'Rourke have joined forces with group account director Matt Daunt to form BLOKE, a new agency with a desire to work with clients who are passionate about creating change in their sector.
(Pictured left to right Mike O'Rourke, Matt Daunt and Tim Bloore)
Foundation client SuperIQ is revolutionising Self Managed Super Funds, and BLOKE has been working with them to design their brand identity, website and launch campaign.
Says Daunt: "With SuperIQ we've made the incredibly complex world of Self Managed Super Funds feel simple. By allowing 'real-time' control of your Superfund online, they're changing Super forever. These are the sort of clients we want to work with."
BLOKE creates 'Deceptively Simple Ideas' - just what their foundation client was looking for.
O'Rourke aded: "The name 'BLOKE' reflects our philosophy that we're straight-talking, uncomplicated and we get to a simple solution. We're the mate who tells you what you need to hear."
The creative agency is focused on crafting simple ideas across platforms, from online, social, print and TV, to corporate ID and direct marketing.
With almost 60 years' shared experience, the trio have worked on a range of well-known brands including McDonalds, Weet-Bix, nib health funds, Telstra, Paramount Pictures and Volkswagen.