Premier Barry O'Farrell set to unveil biggest regional NSW tourism campaign tomorrow

Screen shot 2012-07-17 at 6.49.49 PM.jpgTomorrow the Premier of New South Wales Barry O'Farrell will unveil the biggest ever integrated campaign in the state's history to drive visitation to regional NSW.

This NSW tourism campaign, led by Destination NSW, is the first of its type and scale in Australia and will be rolled out across Sydney to inspire people to head off for a short break in regional NSW.

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