Bestads Top 6 of the Week reviewed by Stephen Goldblatt, ECD at EVB, San Francisco
Winner: Nike Jordan – It’s a well told story and beautifully shot.
Winner: Chinese Whaler spitting up milk. This ad was the only one in the bunch that made me think “Shit, these guys went for it.” It’s well executed and incredibly memorable.
The HushAlive movie poster is a good example of doing more with print.
Second place goes to the McDonald’s piece. The creative team took an unsexy brief and made something really sort of cool and interesting.
Winner: The ESPN Fantasy Football kit is something I can actually see the target using. It’s the right tone, the right amount of interaction and customization for a crowd that usually won’t entertain the usual online gimmick.