Bestads Top 6 of the Week reviewed by Stephen Goldblatt, ECD at EVB, San Francisco

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Winner: Nike Jordan – It’s a well told story and beautifully shot.

Winner: Chinese Whaler spitting up milk. This ad was the only one in the bunch that made me think “Shit, these guys went for it.” It’s well executed and incredibly memorable.

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The HushAlive movie poster is a good example of doing more with print.

Second place goes to the McDonald’s piece. The creative team took an unsexy brief and made something really sort of cool and interesting.

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Winner: The ESPN Fantasy Football kit is something I can actually see the target using. It’s the right tone, the right amount of interaction and customization for a crowd that usually won’t entertain the usual online gimmick.