ADMA Awards announces finalists - M&C Saatchi/Mark on top with 29 on the shortlist
Finalists for this year's ADMA Awards have been announced with M&C Saatchi/Mark snaring more finalists than any agency with 29 across 7 clients and 21 for Creative and 8 for Effectiveness.Two Google campaigns alone count for 13 of the 29 finalists: Chrome Build and Front Row.
This is four more than the next most prolific agency Whybin/TBWA and 5 more than BMF.
Click here to view the Effectiveness finalists
Click here to view the Creative finalists
Successful campaigns had to demonstrate creativity and effectiveness to
impress the judges and the finalists were selected by a stellar cast
from the marketing and advertising industry.
Says Nick Adams, director, One to One Marketing, Telstra: "The standard of entries this year was particularly high and the winners really demonstrated how they were driving real value for their organisations. The quality and rigour seen in this year's entries brings to life how these industry leaders are pushing the boundary on highly effective marketing."
Says David Whittle, managing director, MC Saatchi: "The standard was varied, but the best work was certainly world class."
Says Nick Adams, director, One to One Marketing, Telstra: "The standard of entries this year was particularly high and the winners really demonstrated how they were driving real value for their organisations. The quality and rigour seen in this year's entries brings to life how these industry leaders are pushing the boundary on highly effective marketing."
Says David Whittle, managing director, MC Saatchi: "The standard was varied, but the best work was certainly world class."
And FWA site of the day for Chrome Build too.
Awesome work.
Big Dog in da house.
Well deserved, this needs to go global - no doubt
That is pretty incredible.
You'd think that 20 finalists would put you first for BMF but then Whybins goes and gets 25, which in itself is a ridiculous amount of finalists.
Then M&C goes and gets 29!
Hats off to all three of them.
What's the 'Share a Coke' finalist from Wunderman?
I know MB has full credits for the multi-award winning one on his website....?