cBraille launches pop-up light exhibition till Oct 7 at Customs House in Sydney via e2 and Built

Braille001.jpgOn 17th September, cBraille a lighting exhibition for people who are blind opens free to the public at Customs House, Sydney. The pop-up exhibition, conceptualised by cBraille founder Rob Caslick and brought to life by experiential design company e2 aims to raise awareness about the importance of light to people who are vision impaired.

Exhibition Dates: 17th September to 7th October
Venue: The Sydney Customs House, Forecourt
cBraille1.jpgSays Caslick: "Most people do not realise the importance of light to the vision impaired. 90% of people who are blind see light. There is a real need for cBraille as it opens up the market to new possibilities of wayfaring signage that can assist people of all vision types better traverse through the public domain."

Braille 3.jpgDesigned as a pop-up exhibition, the Sydney display will be housed in a custom built shipping container designed by e2 and constructed by Built. The exhibition reflects on the emphasis of social design in today's world. Caslick also hopes to inspire designers to work closer with light and consider its potential when creating for vision impaired people.
 
The exhibition is made up of 16 panels, 14 devoted to being an art exhibition and two practical applications focusing on Braille signs for people with vision impairment. Designed with LEDs as Braille, the exhibition works on the concept that a vision impaired person can locate the Braille with their eyes and read the tips of the LEDs with their fingers, like regular Braille. The space includes 14 panels of quotes and anecdotes about light and blindness, using LED's as braille. The container also holds audio of students from the Royal Institute of Deaf and Blind Children teleschool answering 'what does light mean to me?'

cBraille was founded by Caslick who was inspired during his trip to Italy in 2009 when he walked through an exhibition at the Milan Blind Institute. He then researched vision impairment and found that people who are blind can see light and rely heavily on it. It has since expanded the experience and aims to travel Australia, having already shown in Melbourne.

Design and development partner e2 designs experiences that bring brands to life. They are recognised in the industry for being specialists in branding, interior design and branded environments. In addition to cBraille's exhibition design, e2 created the visual identity and managed the exhibition flow.
 
The Sydney exhibition will also launch cSigns a signage system that helps people of all vision types better locate their destination.
 
cBraille were recently confirmed as a finalist in the 2012 Melbourne Design Awards, within the Installation Design - Exhibit category. The winners will be announced on the 19th September in Melbourne.
 
The exhibition intends to travel around Australia in 2014.

1 Comments

Isobelle Pover said:

I have pinned this article for my students at Billy Billy study Environmental Branding.
I saw this pop-up last week outside Customs House.

Nice photos too :)

This forms part of the research for a student looking at issues of Social Inclusion.

http://pinterest.com/pin/87116574013276760/

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