Young Glory International 'creative consistency' comp launches with new branding via TBWA NY
International 'creative consistency' competition Young Glory has today returned for another 8 month season with new branding via TBWA\NY.AKQA Shanghai ECD Johan Vakidis (left) just released the first monthly brief, which tasks students and young professionals with the ambitious task of curbing pollution.
Vakidis' October brief will be followed in November by a brief from Worldwide Digital ECD David Lee (bottom, left) whose agency, TBWA\NY, crafted the new Young Glory logo.
Says Ceara Teixeira, logo designer: "Its sharp edges represent sharp minds, and its fluid form represents the type of consistency that the Young Glory competition demands."
Young Glory is the only global award show which celebrates the ability to be consistently creative. Over 8 months, 8 creative leaders from around the world set and judge 8 completely different briefs. Participants accumulate points across the 8 months in order to be crowed the world's most consistent creative talent.
Last year's judges included Nick Law from R/GA and Rei Inamoto from
AKQA, as well as judges from BBH New York, OgilvyOne India and
Wieden+Kennedy London.Young Glory is open to all students, all creatives under 30, and anyone who's been in the industry less than 5 years.
Site link: http://youngglory.com/