303Lowe Sydney takes digital agency duties from SapientNitro for Unilever's Continental brand
303Lowe Sydney has replaced SapientNitro as the agency for all digital communication for Continental for the regional brand development team, effective immediately. The agency has also been appointed as the digital agency to manage Soup for the local brand building team in 2013.
"We are delighted with each of these appointments to the Continental brand. It allows us to extend our scope of work into the digital space at a regional level with the brand development team for Continental," said Shane Sinnott, 303Lowe client services director.
"It also means that we are able to work with the Brand Building team at a local level in all things digital for the Cup-A-Soup brand and the management of the Continental Facebook page on a day-to-day basis," said Sinnott.
What are your weekend soup eating plans?/ Vote in our Great Aussie Soup Poll - Like for tomato, share for minestrone/ Here's a sneek-peak at our latest press ad/we've got 500 free Pea and Bacon taster sachets to give away, click on the picture to like etc, etc. etc... Exciting times ahead a 303lowe
Oh Sapient, what are you doing?
No soup for you Sapient Nitro
Sapient held on to that account for 3 months
The digital agency, bereft of digital talent.
And Sean keeps on laughing all the way to the bank...