APN Outdoor showcases huge ‘Story Teller’ billboard site at Sydney International Airport

March 15 2013, 1:09 pm | BY Ricki Green | No Comments

image006.jpgAPN Outdoor has launched ‘The Story Teller’ at Sydney International Airport. The one of a kind site features two 100mx5m panels, giving advertisers a whopping 1000sqm on which to tell their brand’s story from.

The double panel, 1000sqm billboards, straddle two environments between the prestigious Sydney International Airport and the consistently busy Airport Drive. This double-field environment means gives it a reach of over 22 million people per annum. According to recent figures released from the Sydney Airport Corporation in January this year, that figure  includes 8% of the entire New South Wales job force that work at the airport.

Says Janine Wood, APN Outdoor’s general manager of marketing: ‘The Story Teller is an exciting development for our portfolio. Combined with the prominent ‘Three Sisters’ large format portrait sites along Airport Drive, we are giving our advertisers a distinctly unique opportunity to shout their campaign story from.”