Awarded DDB Sydney creative directors Steve Wakelam and Nick Pringle depart to take senior roles at a major creative agency overseas

DDB Sydney creative directors Steve Wakelam and Nick Pringle have left the agency and about to take senior roles at a major creative agency overseas.

While at DDB the pair created the multi-awarded Volkswagen ‘Park Assist Technology’ campaign.

Wakelam (above left) joined DDB Sydney from Mojo Sydney in October 2009 where he co-created the multi-awarded Boag’s ‘Pure Waters’ spot which just missed out on the Cannes Film Grand Prix that year.

He has also worked at BBH and Leo Burnett in London (where he first worked with Pringle), working onclients including Levi’s, AEG and Umbro.

He’s picked up numerous awards for clients as diverse as Levi’s, AEG, Boag’s beer and Volkswagen in both traditional and new media. In addition to winning four Cannes Golds in the last five years, a Clio Grand Prix and a Spikes Grand Prix; he’s won consistently at every major award show; scooping four D&AD Pencils, plus golds at The One Show, the ANDYs, New York Festivals and the BTAAs. For all of 2012 Steve was ranked the number one creative in Australia, as well as the number 3 Creative Director by Campaign Brief.

Pringle (above right) joined DDB Sydney as a creative director in 2011 from CHI London, where he was a senior creative. His first introduction to the business was packing 20,000 copies of Oglivy on Advertising in a factory in Maidstone. After walking out with a copy concealed in his trousers, he decided to get a job as an account man in London. His time as a suit at DMB&B ended after three years when he moved into the creative department.

He has since picked up Cannes Gold, One Show Gold and Silver, plus a nomination and multiple in-book entries at D&AD. At CHI London he relaunched one of the country’s largest companies – British Gas. His work retained the business and is now one of the UK’s most recognized campaigns. Nick is currently the number 2 creative in Australia. .