Ikea takes us on a journey from the 70s until now with latest ‘Bed for Life’ spot via Akestam Holst
April 23 2013, 11:20 am | | No Comments
“Bed For Life” is a boy’s bed biography: from a cot to a fold-out bed, to his first mattress at uni to the newlyweds’ first four-poster, from the 70s & 80s through to present day.
The commercial for Ikea was shot by Jesper Ericstam via Social Club for Akestam Holst, Sweden.