The Holla Agency appoints ex-PMACG senior strategist Viki Hammond in strategy director role

Independent advertising agency The Holla Agency has announced the appointment of ex-PMACG senior strategist Viki Hammond (left) as strategy director.

Hammond’s previous roles include brand director at ZenithOptimedia and business director at MEC.

Says Alex Allwood, principal at The Holla Agency: “Viki has a head on approach to distilling big data to insights and delivering realistic and actionable strategies. Joining the agency at this stage in our growth is very exciting. Viki’s alignment with our integrated capabilities delivers us a strong competitive advantage.”

The Holla Agency is an independent, fully integrated advertising agency in Sydney. Established 15 years ago, the Agency has an integrated offer across advertising, digital, media and social.