Former Ogilvy Sydney MD and Clemenger BBDO Sydney GM Melinda Eskell passes away in UK

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MELINDA-ESKELL.jpgThe Australian ad industry will be saddened to hear of the passing of Melinda Eskell, who sadly died in London yesterday, aged 60.

Eskell will be remembered by her Australian colleagues as a great suit, having been managing director of Ogilvy Sydney from 1992 to 1999 before a five year stint at Clemenger BBDO Sydney as general manager.

In 2005 she headed to Europe where she had stints client-side at Unilever and Heineken before landing the plum managing director role at Strawberry Frog, Amsterdam in 2010. Late last year she formed her own consultancy and only last month joined Weber Shandwick as head of digital and integrated communications, Europe, based in Amsterdam.

Her recent career highlights have included – on the client – side bringing Knorr global communications into the digital space and introducing digital innovation into Heineken’s marketing mix. On the agency side, Eskell oversaw a multi-market digital platform for Pampers and the development and introduction of “Hello Tomorrow,” a new integrated global brand platform for Emirates.