Tower insurance helps customers out with its awkward moments in a range of new spots via .99
Tower insurance is continuing to look out for New Zealand customers with awkward moments in a new series of spots out of .99.
When a customer contacts Tower, they’ve often just had to tell their wife, boyfriend, dad or girlfriend why they need to call on their insurance company. It’s these awkward-but-funny moments that .99 and Thick As Thieves have brought to life in Tower’s new TVCs.
The campaign launches with two TVCs, directed by Alex Sutherland, with two more airing soon.
Mark Savage: Head of Marketing
Gail Baillie: Brand Marketing Manager
Suzi Harvey Brand Marketing Executive
Agency: .99
Craig Whitehead: Chief Creative Officer
Jarad O’Hara: Managing Partner, Client Service
Aimeerose Scopes: Senior Account Manager
Kathryn Thomas: Managing Partner, Strategy
Mark Easterbrook: Head of Copy
Dom Antelme: Senior Art Director
Vicki O’Leary: Head of TV & Motion Graphics
Production Company: Thick As Thieves
Alex Sutherland: Director
Rebekah Kelly: Producer
Nik Beachman: Executive Producer
Andrew Stroud: DOP
Cushla Dillon: Editor
Blockhead
Pete Ritchie: Grade
Stefan Coory: Online
The Coopers of Franklin Rd
Jon Cooper: Sound Design
1 Comment
Why PR the rubbish?