Georgia May Jagger and Jesinta Campbell announced as ambassadors for 30 Days of Fashion & Beauty 2013 via Bauer Media
Georgia May Jagger (left) has today been announced by Bauer Media as the ambassador for 30 Days of Fashion & Beauty 2013, Australia’s largest fashion and beauty festival.
The high-profile fashion model and face of Rimmel London, will visit Australia next month to help launch the popular nationwide retail-shopping event into its seventh year.
Australian media personality, Jesinta Campbell (right) has also been confirmed as an ambassador for 30 Days of Fashion & Beauty 2013.
Jagger and Campbell will play starring roles at the launch of 30 Days of Fashion & Beauty on August 28, 2013 for the Media Call and Launch Party.
Consumer events will follow for the month of September, where readers will participate in runway shows, exclusive shopping events, and fashion and beauty workshops and makeovers.
Says Deborah Thomas, director – media, public affairs & brand development at Bauer Media: “Attracting big names such as Georgia May Jagger and Jesinta Campbell to represent 30 Days of Fashion & Beauty will help us grow Australia’s largest consumer fashion and beauty event.
“30 Days is hugely successful for retailers, resulting in increased revenue as well as introducing new customers to many fashion, jewelry and beauty brands. The readers of our magazines love this month of events because it gives them the opportunity to get close and personal with the editors and experts who work on their favorite magazine brands as well as find out what to wear and how to wear it this Spring.”
30 Days of Fashion & Beauty will reach 8.23 million* consumers 14 years and over through promotion in its magazine brands and via the 100 events on the 30 Days calendar in 2013.
The month-long celebration was conceived in 2007 and this year will showcase Australia’s best-loved magazines, including The Australian Women’s Weekly, Harper’s BAZAAR, NW, Cosmopolitan, OK!, Shop Til You Drop, Woman’s Day, Cleo, TV Week, Good Health,Dolly and Women’s Fitness.
The major sponsors of 30 Days of Fashion & Beauty 2013 have been confirmed as Priceline Pharmacy, the inaugural and long-standing sponsor, and for a second year aptly named diamond sponsors Michael Hill.
* Roy Morgan Readership Survey, March 2013