JMK expands offering with new partnerships with digital agency Sitback and data agency Zonk

JMK has entered into a joint venture with digital agency Sitback and data agency Zonk to offered an integrated brand and digital offering. The three agencies are now co-located at a Georgian Mansion in The Rocks, Sydney.

Says Julian Martin CEO of JMK: “The communications model is now centered on rich engagement and more rapid behavior change. More and more clients have been seeking the multiple perspectives of brand, digital and data analytics to design and deliver this. In Sitback and Zonk we have found partners with different skills and common chemistry. Now with the co-location of our businesess in The Rocks we can deliver this service in a more seamless and immediate way.”

Says Steve Cuda CEO of Zonk: “Working closely with brand and digital experts is a key part of Zonk’s offering. Our close proximity to the JMK and Sitback teams means we can really analyse what is happening now and know what is possible for their clients.”

Says Paul Armstrong CEO of Sitback: “Being technically creative is at the heart of what we do with major companies who are demanding more and more from their digital assets. Having access to JMK’s brand and communications skills is a rich new growth area we can tap into with clients.  Also the Friday BBQ’s will be more fun.”