Lindt protects Father’s from greedy hands in a new Facebook promo via DraftFCB Australia
Dads, ever notice how in the off-chance that you do get a half decent Father’s Day gift, the rest of the family relieve you of it pretty quickly?
To help dads hold onto their Lindt Excellence chocolate blocks this year, Draftfcb has developed a unique raid-proof collectors box that can only be opened by dad and his trusty toolkit.
The Lindt Excellence Father’s Day Collection box is available to ten lucky winners through a Lindt facebook promotion.
Says Simon Edwards, creative director at Draftfcb: “Lindt chocolate is one gift my wife and kids will definitely want a piece of, but quite frankly, if it’s in this Fathers’ Day Collection box, they’ve got no hope. It’ll be all mine….mwah ha ha ha!!”
Client: Lindt & Sprungli Australia
Agency: DRAFTFCB Australia
Box Design: Matt Fearns
Type Design: Elle Crozier, Paul Liddell
Model maker: Paul Begg Design
Photographer: Stephen Stewart
2 Comments
Nice, Bells.
Some fun from Lindt. Way better than chocolate sex ads.