The Greens launches a new campaign ahead of the federal election via Republic of Everyone

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greensTVCvote.jpgRepublic of Everyone, has launched its new TV ad for the Greens federal election campaign.

As the communications agency for the Australian Greens, Republic of Everyone has been working closely with the party since November 2012, supporting in the development of the party’s communications strategy and delivering key campaign creative throughout the year, at each stage in the lead up to the election.

Says Ben Peacock, founding partner at Republic of Everyone: “The problem with politics is it’s full of politicians. It needs leaders.

“These ads are about standing up for what you believe in. They’re what the election needs.”

The advertisement outlines the Greens’ vision for a more caring Australia and touches on key issue areas, such as higher education and marriage equality.

Says Christine Milne, Australian Greens Leader: “The Australian Greens new election advertisement “Standing Up for What Matters” tells a story that voters want to hear for our nation. Australians are desperate for political leadership on the issues that matter.”

The agency won the Greens account after their successful commercial for Gruen Nation in the 2010 election.

GREENS -“Standing up for What Matters”

Written and Created by Republic of Everyone.

Production Company: In The Thicket

Sound Studio: Rumble Studios