F4 Consulting lures Charmaine Glase from Liquid Ideas as account director

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glase.jpgContent and communications consultancy F4 Consulting has appointed Charmaine Glase as Senior Account Director.

 

The appointment takes place immediately.

 

Glase joins F4 Consulting from Liquid Ideas, where she spent six years. In her previous role, Glase headed up the Carlton & United Breweries account and led the agency’s successful pitch for Singapore Airlines in 2011.

 

Says Fergus Kibble, F4 consulting’s founder & managing director: “We are thrilled that Charmaine has joined our growing team of communication specialists. Charmaine is a dynamic consultant with a great combination of strategic and creative skills. This is a major appointment for us as we continue to expand. Her solid consumer communication and social media background will be an asset to F4 and to our clients.”

 

Says Glase: “F4 is experiencing significant growth and is led by some of the smartest and most experienced people in the industry. I’m excited to join the team and look forward to helping F4 continue to deliver exceptional results.”

 

The appointment follows a number of new key brand and client wins including Dare Iced Coffee and Initial Hygiene.