Rio Mints prove to be surprisingly fruity in latest Reed Collins-directed spot via Ogilvy Hong Kong
January 9 2014, 4:22 pm | | 10 Comments
New Rio Burgundy Grape Mints are surprisingly fruity as this Ogilvy & Mather Hong Kong spot shows.
The spot was directed by Ogilvy ECD Reed Collins, the former national chief creative officer of The Campaign Palace (now merged with JWT in Sydney and GPY&R in Melbourne).
10 Comments
The future is not bright!
That is surprisingly shitfull.
Horrendous.
That is truly bad, honestly, truly bad.
The end super doesn’t say ‘Surprisingly fruity’. Or anything fruity. It is more ‘Magical (or miraculous) taste’.
But it is shit in any language.
I rather like it
yeah, i like it and so will the target market
That’s just plain weird.
I LIKE IT. THE ELEMENT OF SURPRISE IS V FUNNY. #LOLLINGATWORK #GOLEFT
Skittles beard:
http://www.youtube.com/watch?v=g9ZUJNgwlfY
LOVE it. Bat sh*t crazy, but refreshingly good creative from the Hong Kong scene