Ex-Ardent Digital CD Joe Smith joins digital agency Bullseye in the role of creative director

Joe Smith, a digital industry veteran with over 17 years’ experience, has joined digital agency Bullseye as creative director. Known for his speciality in customer experience and interactive visual design, Smith has developed a unique system for collaborating with clients during planning which was attractive to Bullseye.

Says Jason Davey, managing director, and one of Bullseye’s founders: “Joe and I have worked together previously, and I’m delighted to be working with him again. Joe is a specialist in helping clients create useful digital experiences that engage their audience, and our clients are going to be impressed at the creative direction Joe will bring.”

Says Smith: “I’m thrilled to be joining Bullseye and couldn’t think of another agency that is as close to my heart and way of working.”

Smith was previously the creative director at NineMSN before working as creative director at several digital agencies, most recently Ardent Digital.