Case Study: How Innocean, Mnet Mobile and Initiative Media created an app that let tennis fans to return serves via smart phone for Kia Australia
April 22 2014, 9:18 am | | 1 Comment
Case Study: Introducing Kia’s Game On. A World first App that allowed tennis fans to return serves from a live Television Broadcast, using their smart phone as a racquet. Agencies: Innocean Australia, Mnet Mobile and Initiative Media.
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