The next Cate Blanchett in your next ad
Toni Higginbotham is a woman who knows talent when she sees it. For nearly 20 years she’s cast some of Australia’s most important actors before anyone else could even imagine what they were capable of: Cate Blanchett, Simon Baker, Geoffrey Rush to name a few.
Ten years of casting film and television drama and ten more finding exactly the right talent for TVC’s makes her a force to be reckoned with when it comes to getting it exactly right.
Higginbotham has recently launched her new website.
In 2010 she won the first Gold Pencil at AWARD for Casting over 1500 people in Droga5 and RadicalMedia’s “The Regulars” for Victoria Bitter.
Says Higginbotham (left): “It doesn’t matter how big or small the ad, the same energy applies. Every script is an opportunity to help make something great.”
The who’s who of commercial directors like Dave Klaiber, Steve Ayson, Mark Molloy, Brian Aldrich, Christopher Riggert, Rosey, Noam Munro, Trevor Clarence, Rey Carlson, Patrick Hughes, Jeff Darling, Gregor Nicholas, David Gaddie, Derin Seale, Brendan Hearne, Ben Quinn, Justin McMillan and The Glue Society regularly rely on Toni to answer their briefs, because they know they’ll get the best both in talent and in service.
Says Higginbotham: “The passion of advertising creatives and directors on small budgets is no different to that of people doing much bigger productions. The right talent can make or break any script. In fact when we’re only dealing with 30 seconds of storytelling time, it’s even more important to find talent that can connect with the audience and deliver exactly the performance you’re looking for” Toni explains at the launch of her new website this week.
“Whether you’re looking for the Next Big Thing, some serious star power or an unforgettable face or performance we’d love to talk to you. There’s nothing more rewarding than helping bring an idea to life.”
Higginbotham can be contacted on 02 9328 6166 or at toni@tonihcasting.com.au.
5 Comments
Well, it’s obvious who the boss is by the size of the headshots on here!!
Well done Toni – i love that commitment you speak of; in finding the very best possible talent for every client’s project : )
They are some astute picks, Toni. Where do you keep your crystal ball?
Toni you are very foresighted. How fab!
What a classy site, well done!
I love the look and feel of the site, very smooth, very professional. And that’s quite a dance card! Nice job.