Creative team Mikey Tucker and Gareth Sweet depart CHE Melbourne for top role at The Royals; Renae Englert joins from DT Digital in AD role

Creative team, art director Mikey Tucker (far left) and copywriter Gareth Sweet (near left) have been lured from CHE Melbourne to head up creative campaign direction at The Royals, Melbourne, reporting to co-founder and creative director, Nick Cummins.

In addition, account director, Renae Englert (above), formerly with DT Digital, brings a wealth of senior account direction to the team and oversees some of The Royals’ key accounts including NAB and Coles.

Tucker and Sweet have extensive experience on major clients including Foxtel, GE and City of Melbourne. They will work across both Sydney and Melbourne offices.

The newest members will work across a portfolio of clients including Jetstar, Coles Liquor, World Vision, Campari Group, George Calombaris’ MADE Group, NAB and Tabcorp,

Says Royals director Andrew Siwka: “We’re quickly building a fantastic creative brains trust; a club comprised of creatives, artists, coders, social minds, hackers and developers.

“We’re an eclectic bunch, but the cohesive ingredient is a passion for interestingness and hunger for knowledge. Watch this space.”