‘The Drinkable Book’: Revolutionary clean water product launched by WATERisLIFE and DDB NYC
Breaking this week, DDB New York and WATERisLIFE will launch “The Drinkable Book,” the first-ever Manual that teaches safe water tips and serves as a tool to kill deadly waterborne diseases – providing the reader with an opportunity to create clean, drinkable water with each page.
“The Drinkable Book” features a brand new type of paper invented by McGill University & University of Virginia chemist, Dr. Theresa Dankovich, and works like a scientific coffee filter. Each page of the book is coated with silver nanoparticles, which kill diseases like cholera, E. coli and typhoid.
The book itself works in three easy steps. Simply tear along the perforation. Slide the filter into the 3D printed case (i.e., the book’s packaging). Pour the contaminated water through and the result is drinkable water. After passing water through the filter, there is a reduction of greater than 99.99% in bacteria count, which is comparable to tap water in the United States. Each book contains 24 usable pages, each of which contains two filters which each last 30 days. In total, the book can provide a single person with clean water for up to four years.
Says Aussie expat Matt Eastwood, chief creative officer of DDB New York: “The Drinkable Book’s filter paper will revolutionize water purification. It costs only pennies to produce, making it by far the cheapest option on the market. Each filter is capable of giving someone up to 30 days worth of clean water. And, each book is capable of providing someone with clean water for up to one year.”
A staggering 3.4 million people die each year from a water related disease and, in most of the cases, the victims didn’t know the water was unsafe to drink in the first place. Therefore, “The Drinkable Book” isn’t just a tool that purifies water, it teaches proper sanitation, too. The content on each page, printed in food grade ink in both English and Swahili, educates people about safe water habits – providing life saving information, such as keeping trash and feces away from your water source.
WATERisLIFE will be distributing The Drinkable Book to villages in need as part of an integrated water, sanitation and hygiene program to save lives and transform communities.
9 Comments
Something that already exists, has been up and running for a few years, repackaged for award jurors, piggy packing the existing innovation to provide gravitas to the case study and press release.
http://www.environmentalhealthnews.org/ehs/newscience/simple-cheap-filter-with-silver-nanoparticles-cleans-water
Why not just print it in the local peoples’ language, instead of in both English and Swahili… oh sorry, that’s right – award judges don’t read Swahili.
The article you linked is talking about the same thing.
This story says that the chemist’s name is Theresa Dankovich
The first word in the article you linked is “Dankovich”
Where is this water filter book for sale?
just so u know you can’t bye them any where
My wife and I are heading off to Saudi Arabia on 10 Sept 15, would like to purchase one of these Drinkable books, how can I purchase one. I live in Melbourne Australia.
Kind Regards
??? This article was posted almost 2 years ago. If this is valid, then where can I buy a book? Cannot locate a source. Price it so that each one purchased also pays for a donated book. Are you real or just a SCAM???
When and where can we buy it for out travels too??
Talk, talk, talk… When and where?
Thank you
Gll
Donde esta este libro de filtro de agua, para la venta?
Cual es el costo?