ADMA Creative School expands into Melbourne with ‘show your thinking face’ campaign via OgilvyOne; David Ponce de León to lead talent
After 11 successful years in Sydney, the Association for Data-driven Marketing and Advertising (ADMA) is expanding its Creative School to Melbourne. Aspiring junior copywriters and art directors from both cities are being urged to Show ADMA your thinking face and enrol in the annual Creative School 10-week course.
Creative School has launched the new campaign, ‘Show us your thinking face’, created by OgilvyOne. It features the faces of Australia’s leading data-driven creatives and past Creative School graduates.
The campaign shows how ADMA Creative School can foster your creative skills, the ability to think, and to generate ideas that sell.
Importantly, ADMA is also announcing the appointment of David Ponce de León, creative director at BD Network Australia, as head tutor of the new ADMA Creative School in Melbourne. Ponce de León joins Rob Morrison, the highly awarded creative director of OgilvyOne, who continues to lead ADMA Creative School in Sydney.
Hugely respected among his peers, Ponce de León has worked with some of the largest and most creative agencies in Australia, including George Patterson, Leo Burnett and Lifelounge, and his work has been recognised at every major awards show, locally and internationally.
Says Ponce de León: “It’s a real pleasure to 
open an ADMA Creative School in Melbourne. My industry colleagues and I have long identified a need to nurture junior creative talent here.
“We know it’s hard for juniors to get that essential training in busy agencies where nowadays you need to be able to hit the ground running. ADMA Creative School will fill that gap in Melbourne and give young talent a true understanding of effective creativity.”
Says Jodie Sangster, ADMA CEO: “David brings valuable marketing and education skills drawn from his experience in the industry to ADMA’s Creative School. We’re delighted he’s joining ADMA’s education team and playing an essential role in training the next generation of Australia’s creative talent.”
Says Morrison: “Most of us remember how tough it was getting our first break into the industry. So I couldn’t be happier that we can now help aspiring creatives in both cities to open that first door. If you’re wondering whether you have what it takes to have a career in a creative department, then take a look at ADMA Creative School.”
ADMA Creative School starts 14 August in both Sydney and Melbourne and runs until 16 October. Students attend two evenings a week and graduate with a portfolio of work-ready ideas and typically find full-time agency work within six months.
Twitter: #thinkingface
(Pictured: 1. David Ponce de León, 2. Simon Bloomfield, 3. Jessica Roberts)
5 Comments
Nice
Congratulations Columbian Dave!
I might have a couple of young recruits for you. They will learn from the best!
Regards G
x
with that face he looks like he’s thinking while he’s working for BWM and he’s about to show the top little dog his ideas, who will then rip all of them, including the good ones, to shreds.
ha ha ha you are a dickhead
you know that’s the truth, rocky.