ADMA VIC set to drive annual Backstage Tour to help marketers get more from their data-driven campaigns on Thurs, August 14, 8:15am-4:30pm

Backstage-Banner_563x144px_sRGB_4.jpgYou can do a shopping or sightseeing tour on a bus, but if you work in the advertising and marketing industry in Melbourne, you can also do a bus tour of leading marketing industry suppliers to gain knowledge to help you with your data-driven marketing and advertising campaigns.

ADMA's Victoria Branch is organising a day-long backstage tour of industry-leading suppliers on Thursday, 14 August, 2014, 8:15am-4:30pm with breakfast and transport provided. The tour starts at Cubed Communications, 125 Ferrars Street, Southbank. Tickets are limited. 

Cost: ADMA members $55
Cost: non-members $82.50

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This year's tour includes visits to an integrated results-driven agency, two specialist data solutions providers, a mail house, a printer, the Australia Post State Mail Centre and a global digital service provider.
 
Designed to help marketers gain real-life insights into the planning, creation and execution of a campaign, the following companies will take part in the 2014 tour: Cubed Communications, Inivio, Action Mailing Lists, Blue Star Print Group, Oracle/Responsys and Australia Post.
 
Says Craig Wallis, ADMA Victoria Branch chair: "Marketers are faced with more challenges than ever. The ADMA Backstage Tour is designed as an educational outing to hear from specialists in each facet of a marketing campaign on what they need to provide the best outcomes for clients. Each supplier provides a short presentation about key things marketers and advertisers should know at each step of the campaign as well as tips to deploy and traps to avoid."
 
Where: Melbourne
When: Thursday, 14 August 2014
Time: 8.15am-4.30pm (breakfast and transport provided)
Starts and finishes at: CUBED Communications, 125 Ferrars Street, Southbank. Tickets are limited. 
Cost: ADMA members $55
Cost: non-members $82.50

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