Danny Higgins leaves McCann Singapore as Ali Grayeli takes over as executive creative director


Higgins joined McCann Singapore overseeing creative on a number of local and regional pieces of business but took over as ECD from Todd Waldron in 2012 when Waldron moved sideways within the group to run Craft. Waldron had only joined McCann as ECD in April 2011.
Grayeli has 17 years working in in the industry with brands in China,
Europe and North America picking up a gold pencil and a silver lion in
the process. He has worked on global brands such as Nintendo, Nike,
Playstation, Mitsubishi and Dove.
Higgins told Campaign Brief Asia that he has been looking at his next step for some weeks and had already had a few good discussions. More on this story when we get official news from McCann.
Higgins told Campaign Brief Asia that he has been looking at his next step for some weeks and had already had a few good discussions. More on this story when we get official news from McCann.
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