Simon Veksner: Are you a perfectionist?

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2794910-3x2-940x627.jpgBy Simon Veksner, creative director, DDB Sydney

One of the most enduring stereotypes about the creative person is that we’re perfectionists.

Screenwriters do endless drafts, poets agonise over finding exactly the right word, and Art Directors re-touch the shit out of their ads until they’re perfect. READ ON…