The Glue Society directs new spot for pre-mix cocktail drink Mixxtail via Madre Argentina
Madre, Buenos Aires (the Argentinian division of Mother) has created a surreal new campaign, directed by Australia’s The Glue Society, to launch the pre-mix cocktail drink, Mixxtail from Quilmes.
The product is the first in a line of pre-mixed cocktails which are being rolled out by brewer Anheuser- Busch InBev.
The campaign features a posse of fanatical flamingos leaving their natural habitat – heading to a bar to inspire their human counterparts to join them on the dance floor.
This collaboration between Madre and The Glue Society follows on from the success of the Gold Lion winning ‘Ansiosos y Capuchon’ spot for 1882.
Client: Quilmes
Agency: Madre
Production Company: Landia
Director: The Glue Society (Jonathan Kneebone & Paul Bruty)
Executive Producer: Adrian D’Amario
Post Production: La Posta VFX
Cinematography: Federico Cantini
Editor: Jerónimo Oriana
Sound Design: Elefante Resonante
1 Comment
Take the money and run