Finch director Alyssa McClelland shoots new spot for Samsung via 72andSunny, Amsterdam

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24c3f702-6303-40d2-8d67-34201b083ce3.jpgFresh from winning Production & Post-Production Direction for AEG Power Tools – “Unexpected Power” at the London International Awards, Finch’s Alyssa McClelland has just directed this new UK Samsung Curved campaign out of 72andSunny, Amsterdam.

The spot was facilitated by Blink in London and captures the immersive quality of the Samsung Curve and the nuances of family life that play out in front of the telly.

Director: Alyssa McClelland

Executive Producer: Michael Hilliard (Finch)

Executive Producer: James Bland (Blink)

Producer: Patrick Craig (Blink)

DoP: Simon Richards

Production Designer: Sam Tidman

Sound Design: Alex Nicholls-Lee

Editor: Joe Guest (Final Cut)

Casting: Anna Kennedy

Agency: 72andSunny

Copywriter: Simone Moessinger

Art Director: Renne Lam

Group Business Director: Caroline Britt

Producer: Michael Macmillan