Miami Ad School Sydney to host Darren Woolley talk on ‘Why and how new business is the life blood of an agency’ – Monday 9 Feb in Sydney

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DWoolley_2008.jpgYoung planners and creatives are invited to a talk by Darren Woolley, TrinityP3 on Monday, 9 February from 5pm to 6pm at Miami Ad School, level 5, 2-12 Foveaux Street, Surry Hills.

There is much attention placed on an agency’s ability to grow with new business. It is a measure of success and also health of the agency. But what is the best strategy to obtain new business? After 15 years in agencies and then 15 years running TrinityP3 marketing management consultants, Darren Woolley has seen many successes and failures. And he believes you can learn as much from one as the other. He will share what he has seen works in new business and what has not. It is 30 years experience condensed into one presentation.

Woolley’s talk is part of a series of informal round table talks by Miami Ad School ‘Industry Heroes’ on industry trends and new technologies. The talks are free but places are limited. To book, email helga@miamiadschool.com by 12 pm, Friday 6 February.

Woolley founded TrinityP3 in 2000, in order to help people to achieve commercial purpose through creative process. TrinityP3 is an independent strategic marketing management consultancy that assists marketers, advertisers and procurement with agency search & selection, agency engagement & alignment and agency monitoring & benchmarking to ensure maximum performance in efficiency and effectiveness of their advertising and marketing budgets. The company works across Asia-Pacific including Australia, China and SE Asia with offices in Sydney, Melbourne, Hong Kong, Singapore and Auckland, and globally through its M1F network.