Aussie start-up news platform Newzulu signs global partnership agreement with Getty Images
Publicly listed Aussie start-up Newzulu Limited, the ground-breaking news platform with a community of over 100,000 professional and citizen journalists, has entered a strategic partnership and content syndication agreement with Getty Images, the world¹s leading visual communications company. The partnership will include the creation of the Newzulu Collection on gettyimages.com, which will make Newzulu’s high-quality, crowd-sourced content available to Getty Images’ global customer base of more than 1.5 million media, creative and commercial customers, with a focus on the USA and other territories worldwide.
The agreement presents a great opportunity for Newzulu and its contributors as the Getty Images platform delivers immediate access to the robust USA content market, via its leading distribution platform. Newzulu contributors can submit and earn royalties for videos and Newzulu Live video streams.
The partnership includes distribution and licensing of Newzulu content from Getty Images on both an exclusive and non-exclusive basis, with a focus on high-quality, crowd-sourced video, including videos sourced from Newzulu Live mobile video streaming.
“We are delighted to partner with Getty Images to bring our crowd-sourced editorial content to their 1.5 million customers in the USA and around the world,” said Alexander Hartman, executive chairman of Newzulu. “Crowd-sourced imagery offers unique editorial perspectives of breaking news events and compelling, alternative angles of other engaging and entertaining stories. Through Newzulu’s partnership with Getty Images, our contributors’ work will be made available for licensing on Getty Images’ global platform and to its massive roster of media outlets, creative agencies and commercial clients worldwide.”
Getty Images is known worldwide for the depth, breadth and quality of its award-winning photography, video and other content.
“We are very pleased to launch a worldwide distribution partnership with Newzulu and its community of professional and citizen journalists around the globe,” Getty Images Senior Director for Content Partnerships and Business Development Elodie Mailliet Storm said. “Newzulu’s crowd-sourced editorial video is a welcome addition to Getty Images’ leading editorial video offering.”