W+K reveals phase two of ‘Booking Right’ campaign for Booking.com – breaking soon in OZ

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BOOKING-APRIL-2015.jpgGlobal accommodation site Booking.com has revealed four new films as part of its recent integrated brand campaign ‘Booking Right’ via agency Wieden+Kennedy, Amsterdam.

Celebrating the power of how a perfectly chosen accommodation can make anyone feel like a Booking Hero, the four 30-second TVCs see a man abandoning the shackles of city life, losing fans enjoying losing, a jet-lagged business nomad coming back to life and kids surrendering technology in favor of old-fashioned fun. Life can be like that when you get accommodation booking right with Booking.com.

BOOKING-2.jpgThe four spots – Farewell, For the Fans, Jet Lag and Log Cabin – are part of the Booking Right campaign that launched in February with the campaign’s 60-second TVC Booking Hero.

The campaign has an Australian connection in that the co-ECD of W+K Amsterdam is Eric Quennoy and co-creative director is Genevieve Hoey, both Aussie expats.

The spots are live across the U.S. now and will be rolling out in the coming weeks in Australia, Canada, the United Kingdom and Germany.

WIEDEN+KENNEDY AMSTERDAM

Executive Creative Director: Mark Bernath & Eric Quennoy

Creative Director: Genevieve Hoey & Sean Condon

Art Director: Victor Monclus

Interactive Art Director: Mathieu Garnier

Copywriters: Will Lowe, Scott Smith

Head of Content: Joe Togneri

Executive Producer: Tony Stearns

Broadcast Production Assistant: Eleni Karathanasi

Director of Interactive Production: Kelsie Van Deman

Interactive Copywriter: Jake Barnes

Interactive Art director: Jeffrey Lam

Planner: Emma Wiseman

Comms Planner: Josh Chang

Group Account Director: Jordi Pont

Account Director: Aitziber Izurrategui

Account Manager: Caroline Melody Meyer

Retoucher: Dario Fusnecher

Studio Artist: Noa Redero

Project Manager: Stacey Prudden

Business Affairs: Michael Graves

PRODUCTION COMPANY: MJZ

Director: Dante Ariola

Director of Photography: Benoît Delhomme

Producer: Natalie Hill

Executive Producer: Debbie Turner

EDITORIAL: PEEPSHOW

Editor: Andrea MacArthur

Executive Producer: Jason Kremer

POST PRODUCTION / VFX: GLASSWORKS AMSTERDAM

Managing Director: Olivier Klonhammer

Senior Producers: Anya Kruzmetra, Christian Downes

Lead Flame: Morten Vinther

Flame: Kyle Obley, Urs Furrer

Nuke: Jos Wabeke

AFX: Ben Stoner

GRADE: COMPANY 3 LA / GLASSWORKS AMSTERDAM

Colorist: Stefan Sonnenfeld (Company 3)

Colorist: Scott Harris (Glassworks)

AUDIO POST: WAVE STUDIOS AMSTERDAM

Sound Designer/Mixer: Alex Nicholls-Lee

MUSIC: Original Music:

MUTATO MUZIKA (Booking Hero, For The Fans)

    Licensed tracks used for Log Cabin, Farewell, Jetlag

PHOTOGRAPHY: Neil Massey

BOOKING.COM            

Chief Marketing Officer: Paul Hennessy

Head of Brand: Manuel Douchez

Global Brand Communications Director: Andrew Smith

Brand Specialist: Robert Schreuders

Media Planning Director: Anoeska van Leeuwen

Media Planner: Kelly Lee

Head of Social Media: Julian Poole

Social Media Coordinator: Beulah Devaney