Cannes Contenders: Publicis Mojo, Brisbane

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How will Australia perform at Cannes this year? In the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…

Publicis Mojo Brisbane

With affordable flights to Kathmandu, you can stop dreaming says Publicis Mojo Brisbane.

Publicis Mojo Brisbane

Discover more hidden away places. Get Lost Magazine, October 2014.

Publicis Mojo Brisbane

The kind of holiday that Australians typically want from a trip to Asia is a short but relaxing escape from routine and the pressures of life and work. Publicis Mojo has used this insight in a way that expresses AirAsia’s personality, allowing the brand to stand out in a typically conservative category. In each scenario, the character finds a unique solution that is only achievable at one of AirAsia’s destinations.

Publicis Mojo Brisbane

The kind of holiday that Australians typically want from a trip to Asia is a short but relaxing escape from routine and the pressures of life and work. Publicis Mojo has used this insight in a way that expresses AirAsia’s personality, allowing the brand to stand out in a typically conservative category. In each scenario, the character finds a unique solution that is only achievable at one of AirAsia’s destinations.

Publicis Mojo Brisbane

The kind of holiday that Australians typically want from a trip to Asia is a short but relaxing escape from routine and the pressures of life and work. Publicis Mojo has used this insight in a way that expresses AirAsia’s personality, allowing the brand to stand out in a typically conservative category. In each scenario, the character finds a unique solution that is only achievable at one of AirAsia’s destinations.