OMD Brisbane hires Matt Farrington as comms + digital strategist; promotes Greg Radford to GM

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3557ffc.jpgOMD Brisbane has today announced two exciting changes to its management team. Matt Farrington (left) has been appointed as communication and digital strategist leading BOQ, Q Super and Santos GNLG accounts, whilst Greg Radford has been promoted from within as general manager.

 

Farrington joins OMD Brisbane after heading up Yahoo!7’s Queensland operations as group sales manager. Farrington’s 8 years industry experience, working on the client and publisher side, brings OMD a high level of strategic expertise plus extensive experience in driving client results across the digital landscape.

Says Rob Swinton, managing director OMD Brisbane: “Digital opportunities are growing across our client base and in order for OMD to provide expert digital advice we have invested in local talent. Matt’s appointment will add greater depth to our digital skill set, which now represents over 50% of our office resource.”

 

3c098ae.jpgOMD Brisbane are also delighted to annouce the promotion of Radford (left) as general manager. Radford will provide operational support to Rob Swinton as the Brisbane office experiences strong growth in 2015, including the appointment of CQ University. Radford has extensive search, digital and analytics experience, having previously worked for brands such as Flight Centre, and this background is invaluable to OMD’s digital capabilities.

 

Says Swinton: “The digital journey for clients has never been more apparent and OMD are looking to attract the best local talent to support their clients.”

 

Both appointments are effective immediately.