Cannes Contenders: MJW
How will Australia perform at Cannes this year? In the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…
MJW
Blokes don’t talk much at the best of times. It gets even more awkward if they’ve had a big punch-up on the field in last year’s State of Origin. So to promote the NRL’s community initiative ‘State of Mind’, MJW had Nate Myles and Paul Gallen meet up in a carpark and thrash it out. Verbally, of course.
MJW
NOWmints are the latest thing in mints. Well worth leaving your old mints for. MJW figured that if Mentos are so good at updating mints, what else might they be able to update for people? Hence, The Updaterator. A promotional Facebook app that updates people’s pictures of ordinary things and turns those things into betterer, more updaterated things.
3 Comments
That NRL spot is f%#king funny, but will international juries get it?
will international judges get it?? Did anyone here get it?? Awkward and unfunny
It’s meant to be awkward.