Paranoid cows star in Almond Breeze’s latest multi-platform campaign via chris+geoff
Creative collective chris+geoff has created a multi-platform campaign with Red Hammer, to raise awareness and trial of a healthy, new milk alternative – Almond Breeze almond milk, for its international client, Blue Diamond Growers.
The spot features Daisy and Bess who are not happy about the arrival of Almond Breeze. Daisy and Bess, still reeling from the negative effects of the milk wars, are quick to cotton onto the significance of an exciting, healthy alternative to their milk.
Client: Brendan Binder (Blue Diamond Growers)
Client Marketing: Roger Ringwood
Creative Collective: Chris Mitchell, Geoff Corbett (chris+geoff)
Strategy: Lucinda Thaw (chris+geoff)
Producer: George Saada (Getgeorge films)
Account Director: James Roberts (Red Hammer)
Agency: Red Hammer
Production Company: Mighty Nice
Music: SongZu
PR: ICON International Communications
Media: Pearman Media
Digital Account Manager: Jody-Marie Preddy
Photography and Retouching: Ted Blore (Admagic)
10 Comments
…what is this??
It’s a pile of cows pats that’s what it is….
Hey excuse me but your strategy’s showing.
do you really think this will promote trial…think creative have hand on their udder!
Google: Betteridge’s law of headlines.
The answer is NO.
do you really think this will promote trial…think creative have hand on their udder!
Strictly speaking of the animation, Mighty Nice have done a pretty good job here.
Not a big fan of the final line of VO (to be picky). Sounds cheesy.
motionlab stick to what you do best, low end graphics. WTF would you know about an idea anyway.
Good Job Mighty Nice!! Love the cows….
Curdled, clotted and cringe-worthy.
Excellent – I love it. It made me laugh which so few ads do nowadays.