Kailis appoints Vizeum Sydney to handle media strategy, planning + buying for its jewellery brand

Noreen, Lucy & Grace- Enlightenment (1).jpgVizeum Sydney has been awarded the media account for Kailis and will manage the media strategy, planning and buying for the luxury Australian jewellery brand.

Vizeum was praised by Kailis for its strategic thinking, senior and experienced staff, and its track record for delivering business results working with luxury brands.
Says Mark Majzner, general manager of Kailis Jewellery: "Vizeum will help Kailis Pearls engage with its customers in the places where they are most receptive to our brand and products. A strategic decision was taken to move to a partner with specialist digital media buying expertise. We were very impressed with Vizeum's customer research tools, team and particularly their experience with luxury brands."

Says Nick Behr, managing director, Vizeum Sydney: "Vizeum is very excited to be working with a great Australian heritage brand. We believe we can drive true business value back to Kailis through our consumer centric approach and digital expertise."

Vizeum's first campaign for Kailis will be a continuation of the Anticipating Moments campaign.


hmmmmm said:

I look forward to never seeing anything they do again.

Budget brand media.

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