BEcause launches experiential masterclasses in Sydney on Tues, Apr 9 + Melbourne, Wed, May 11

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Masterclass image (1).jpgExperiential marketing agency BEcause has launched a series of brand experience masterclasses in Sydney at Doltone House Hyde Park on Tuesday the 19th of April and in Melbourne at The Blackman on Wednesday, May 11th.

The complimentary sessions, follows the format successfully used by their UK head office, provide innovative solutions to the biggest experiential challenges marketers face when planning and evaluating campaigns.

Content is designed for client-side brand marketers and will showcase some of the most exciting and effective campaigns from around the world.  The sessions will also showcase tools that help demonstrate how to effectively implement successful live campaigns and gain a clear understanding of how to determine campaign impact.

Speakers include BEcause Australia founder and managing director Meredith Cranmer, client development director Gareth Brock and Chris Parker from Awaken Media. Past masterclass attendees include Heineken, Red Bull, Unilever and L’Oréal.

Says Cranmer: “We’ve taken the experiential questions we get asked most often by clients and designed a masterclass to share the answers. With so much on their plates, our masterclass will help clients fast-track the process of finding solutions for their brand challenges.”