Cannes Contenders: BWM Dentsu, Sydney
How will Australia perform at Cannes this year? In the lead up to the Festival, Campaign Brief will be showcasing the work we hope will impress the judges…
BWM Dentsu, Sydney
What if there was a way to donate to a charity that was so easy you could do it in your sleep, and it wouldn’t even cost you a cent? BWM Dentsu Sydney came up with a unique way to do just that for SurfAid, a charity that helps poverty stricken communities of the Mentawi Islands.
Fight Duchenne Foundation: Last Will
BWM Dentsu, Sydney
Duchenne muscular dystrophy (DMD) is a neuromuscular disorder affecting approximately 1 in 3,500 males. It cuts the lifespan of its young victims shockingly short with death in their late teens or early twenties. More shocking still, this disease is widely unknown and woefully underfunded. To drive awareness and to generate a compassionate public response, BWM Dentsu created an emotive press ad featuring a young boy’s last will and testament.
Viking Cruises: More than Scenery
BWM Dentsu, Sydney
Unlike other cruises, Viking spend more time in port, allowing passengers to delve deeper and experience more than just the regular tourist attractions of the places they visit. In keeping with this positioning of “More than scenery” these press adverts capture the chance encounters and interesting experiences of Viking passengers.
Viking Cruises: More than Scenery
BWM Dentsu, Sydney
Unlike other cruises, Viking spend more time in port, allowing passengers to delve deeper and experience more than just the regular tourist attractions of the places they visit. In keeping with this positioning of “More than scenery” these press adverts capture the chance encounters and interesting experiences of Viking passengers.