Craig Sloane joins Playbig Film in EP role

Craig Sloane has joined Playbig Film as executive producer.

Boasting more than 20 years experience in marketing and film production, Sloane’s resume begins with television producer for Bates New York, then moves through many of the power houses of international advertising: Saatchi & Saatchi, McCann Erickson, The Campaign Palace and George Patterson Y&R, where, from 2003 to 2009 he worked as head of broadcast for its Australian and New York branches.

In 2009, Sloane was instrumental in establishing ‘Brand New Medias’ New York presence. While there he developed and sold a long list of original content and branded entertainment including the hit MTV series ‘The Heights’.

More recently Sloane held the executive producer role for the Sweet Shop Asia/MENA.

Says Rey Carlson, founding partner, Playbig Film: “Craig is returning to Australia to take up this role at Playbig Film, and is bringing with him a wealth of diverse and well-rounded experience that he has earned working across the globe.  His energy and passion for the industry and film craft is legendary, he is not only the ideal person to evolve and expand on both our current business model and director roster, he also brings a hugely infectious enthusiasm with him.  We are very honoured that he joins us at Playbig.”

Says Sloane of his decision to join Playbig: “Playbig has a solid foundation for delivering outstanding creative work, and we’ll continue to deliver and expand upon that with some exciting announcements in the coming weeks. We will evolve our products and services with the best creative talent available to deliver solutions for the evolving market.”

Sloane joins directors Rey Carlson, Kriv Stenders, Luke Eve and Julietta Boscolo at Playbig Film.

To visit Playbig Film’s website, please click here.