OMD hosts over 160 media partners at its second Big Day Out client showcase held last Thursday

Last Thursday 28th July, OMD held its second annual Big Day Out client showcase for its media partners.

As part of OMD’s continued focus on lifting the bar on how it engages media owners, Big Day Out has proven to be an engaging way to keep it on that journey.

On the day, the media partners were taken through eight custom built immersive client experiences that gave them a deeper understanding of OMD’s clients’ offerings, business challenges and how the media can help it solve them. OMD had over 160 media owners attend and experience the effort and passion the teams put into their presentations.

Says a spokesperson from OMD: The day was thoroughly enjoyed by all, and is a proof point to our ambition of performance with integrity- lifting the industry bar on how we engage our partners in a real and authentic way, and it showcased the depth of knowledge the client teams have on their client’s brands.”